J.Diaz, REALTORS is a FULL SERVICE brokerage firm. You may often hear the term “limited service” or “entry only” which refers to a firm that may not fully represent the client. We fully represent our clients’ interests and offer the same services many other firms offer, at a lower rate. One reason larger “franchised” firms cannot lower their fees is due to high overhead and required profit margins to the parent company. Being a smaller and LOCAL Firm helps us help YOU!
If you look around at any product sold, tangible or intangible, there are discounts offered for that product or service. Even our industry offers a REALTOR® Benefits program that provides discounts for many products and services. Our country is based on fair and open competition and the Real Estate business is no different to that concept. It is just good business to offer reduced fees and it doesn’t mean reduced or poor services, it just means we are responding to consumer demand.
“Thinking of Selling? Compare us to any brokerage that charges more. Simply interview the competitor and then interview us. I am confident, that once you see how much we do to market and sell your home for the most money possible, you will choose us to represent you to get your home sold!.”
All commissions are negotiable due to the Sherman Anti-Trust Act, which prohibits price fixing. When you hear the term “discount” Real Estate Firms, that is ultimately an untrue “tag” since there is no “standard” commission rate. We simply feel we can offer the same services OR BETTER…BUT NEVER LESS at a lower rate. The rate we charge includes the commission to the Buyer’s Agent…. Today 90% of local agents offer 2.5% to the buyer’s agent. WE DO THE SAME!!!
“When I started real estate over 20 years the latest technology was fax machine. Now contracts can be signed via the internet or a smart phone. Before the market crash of 2007 I spent $1500 per month on magazine ads and another $2500 on newspaper ads. Now we advertise on the internet for free! And since over 80% of the buyers search for their homes online we post your home on site like Craig’s list, Trulia, Realtor.com and Zillow, Yahoo, Google, Redfin & MLS listings to name few.
By NOT paying franchise fees and our cost to market your home being reduced substantially we pass on the savings to your. NEVER PAY MORE THEN 4.5% FOR A FULL SERVICE BROKERAGE AGAIN!
10 Of Our 25-Step Marketing Plan to Sell Your Home for Top Dollar.:
1. Professional Virtual Tours
2. Posted on 44 Top Real Estate websites
3. List Your Home For Sale on 7 MLS’s
4. Effective Open Houses
5. Design Full Color Flyer
6. 25 Step Marketing Plan
7. Pre-listing Home Staging Consultation.
8. Personalize Property Web Page
9. Video – “Price Your Home For Sale”
10.Video – ”Prepare Your home For Sale”
And Much, Much more….Lower Commission! Not Fewer Services!
Call Today for your FREE Consultation!